client brief

backing up a bit...

katie found this sexy frame and now we have to build it up, everybody knows you can't start work until the brief and job number have been signed off so here is the brief as i see it for client approval, job number is with finance

• 'classic' not 'pop'
• awesome but not audacious
  
• budget minded but not 'cheap'
  
• classic silver components
  
• minimal black
• maybe 1 highlight colour
  
• filp flop with focus on single speed
  
• flat or riser bars

yet to determine the 'single minded proposition' or 'audience discoveries' but this should be enough to go off